Here's the real color.com VC pitch, not the fake one they distributed.
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"Look, we want a bunch of money from you VCs. A LOT of it. Here's what we've got: Some great patents, and the prospect of some more as we continue R&D. More importantly, these patents are in a strategically critical space where Google, Samsung, Apple, and Microsoft are all vying for supremacy.
"So here's what we're going to do with your money: Either (a) Shake a bunch of people down for big bucks, in which case we'll need your money for legal fees. Only we may not need it, but knowing we can afford to pay lawyers will make the big guys settle. Or (b) Sell the patents.
"Yeah, we anticipated the "We don't fund patent trolls" objection. Here are the bullshit products we plan to roll out. Sure they suck, but they buy us credibility in the valley as an operating entity. Nobody will accuse you of funding a troll.
"And hey, one of these dogs with fleas may actually catch on, you never know. If not, we shoot it and make another, we just call it "pivoting" while we carry on negotiations for patent royalties.
"Whaddya say, how does M$40 sound, plus an extra mil so we can say "The low forties" on the press release?"
