News organizations present a limited, curated view from fact checked, verified sources. The information flow is mostly one way, from the news organization to me.
A social media news feed might present the same underlying story to me, but via some opinion blog that has not fact checked it or verified sources. It might also come with assorted speculation by the posted, ranging from wild ass to outright insane conspiracy theories.
And social media is designed to get me to offer my opinion on it, and to see other people's opinion, and for all of us who read it to discuss it in a semi-pseudonymous free for all.
The news organization approach is much more effective if the goal is to actually inform people about the negative event.
A social media news feed might present the same underlying story to me, but via some opinion blog that has not fact checked it or verified sources. It might also come with assorted speculation by the posted, ranging from wild ass to outright insane conspiracy theories.
And social media is designed to get me to offer my opinion on it, and to see other people's opinion, and for all of us who read it to discuss it in a semi-pseudonymous free for all.
The news organization approach is much more effective if the goal is to actually inform people about the negative event.